Job duties and responsibilities
- · Plan, implement and manage public relations strategies
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- · Organize and manage various Public Relations activities
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- · Measure performance of each activity and event
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- · Determine KPIs for PR
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- · Measure and produce reports on PR KPIs and each PR campaign
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- · Use different channels to optimize campaign's reach and success
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- · Use a variety of channels (TV, press, internet etc.) to maximize company exposure
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- · Work with marketing team to ensure match with the corporate brand
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- · Arrange for interviews or public speaking events and construct press releases.
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- · Research and gather opportunities for sponsorships
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- · Manage social media, and social listening.
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- · Copy writing, content editing including blog posts and feature articles.
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- · Build and maintain relationships with journalists, influencers, key people or organizations.
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- · Stay up to date with PR and industry trends and best practices
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- · Manage the PR aspect of a possible crisis situation.
Public Relations (PR) Executive job description: Job requirements and qualifications
· Previous experience working as a PR executive either agency or client side.
· Field of study in PR, communications, journalism , English or similar relevant field
· 2 years of experience with Social Media management
· Excellent Microsoft office skills
· Fluent in English (Speaking/ Written)
· Basic Graphic Design skill
· Excellent communication, presentation and content writing skills
· Outstanding organizational and time management skills
· Aptitude in presentation and public speaking
· Attention to details
· Critical thinker and analytical problem solver
· Work under pressure and overtime if needed
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